27 Mar International Earth Day and Zero Waste Day
International Earth Day is celebrated annually on 22 April to raise awareness about environmental issues and promote sustainable practices worldwide. Athletes and sports personalities have been actively advocating for environmental sustainability, sharing their experiences and encouraging their fans and followers to adopt more eco-friendly practices.
At MetaSport, we have also taken various steps to promote sustainability and reduce environmental impact, such as gear swap events and adoption of zero-waste principles.
Additionally, Zero Waste Day, which falls on 30 March, aims to promote sustainable consumption practices and encourage individuals, organisations, and governments to adopt sustainable practices.
Athletes and environmental advocacy
Athletes and sports personalities have been actively advocating for environmental sustainability and promoting eco-friendly practices. One such example is Lewis Pugh, a British swimmer who has swum in some of the world’s most polluted waters to raise awareness about the need to protect the oceans. Through his actions, Pugh has shown how athletes can use their platform to raise awareness and inspire action towards environmental sustainability.
Zero Waste Day and sports events
Zero Waste Day aims to raise awareness about the importance of reducing waste and promoting sustainable consumption practices. Many organisations and businesses have adopted zero-waste principles to reduce their environmental impact, including sports events. For example, the Berlin Marathon has a zero-waste policy, ensuring that all waste generated during the event is either composted or recycled.
MetaSport’s sustainability efforts
MetaSport has also taken various steps to promote sustainability and reduce environmental impact. One such initiative wasour gear swap at the MetaSprint Series, where participants were encouraged to bring along and exchange pre-loved triathlon items.
In addition, we have adopted a paperless check-in system and work with suppliers to reduce plastic packaging on items such as medals and t-shirts. Any uncollected or unredeemed t-shirts are donated to a charity. MetaSport is also in the process of working with a local non-profit organisation to collect plastic caps and use them for upcycling.
International Earth Day and Zero Waste Day provide opportunities for individuals, organisations, and governments to reflect on their environmental impact and take action towards promoting sustainability. Athletes and sports personalities can use their platform to raise awareness and inspire action, and companies like Metasport can take steps to reduce their environmental impact through various initiatives. By working together, we can create a more sustainable future for generations to come.