17 Mar Marketing Manager
Posted at 08:49h
in METASPORT
MARCH 2022
- Responsibilities and Objectives
At MetaSport, marketing is about promoting sport to as many people as possible, as a vehicle to a better life.
We are looking for an experienced marketing manager who shares our vision and whose experience and drive translates into revenue growth and a high level of customer engagement. Being result oriented is essential.
Our ideal candidate has experience developing and executing marketing campaigns while managing and inspiring a small team. He/she will be comfortable with day-to-day marketing activities using the latest digital technologies and platforms, as well as long-term strategy, thriving with tight deadlines and changing needs.
- Job scope
- Establish positioning, identify target audiences, and develop marketing plans with specific objectives across different channels and segments
- Lead the execution of marketing programs from start to finish
- Provide pricing, revenue forecasts and budgets
- Monitor sales and provide sales reports
- Manage content development for all advertising and communication assets, including print, digital, and video
- Conceptualize and execute multi-channel campaigns ensuring the alignment of communications and messaging across all channels
- Plan, implement, and monitor digital marketing campaigns across all digital networks
- Develop and implement SEO and SEM strategies
- Work closely with the Partnership Manager to provide value to partners and sponsors
- Negotiate third-party partnerships to increase our marketing reach in a cost-effective manner
- Gather customer and market insights to inform outreach strategies, increase customer conversions, and generate more qualified leads
- Identify effectiveness and impact of your marketing initiatives with tracking and analysis, and optimize accordingly
- Prepare and present monthly reports to senior management
- Develop, implement, and document appropriate processes and methodology, and use suitable marketing tools to improve productivity and efficacy
- Take on operational responsibilities related to the event execution in the lead-up to events and on event days / week
- Assume other ad hoc duties as required
- Requirements
- Minimum 4-5 years of experience in marketing
- Strong copywriting skills
- Result oriented
- Self-motivated and able to take full accountability for the marketing department
- Outstanding ability to think both creatively and strategically
- Proficiency in electronic marketing automation software
- Experience in Search Engine Marketing (SEM) and Search Engine Optimization (SEO)
- Well-versed in performance marketing٫ conversion٫ and online customer acquisition
- Ability to foster strong client relationships at various levels
- Ability to manage a close-knit team and drive them to achieve departmental targets
- Good organizational & time management skills that enable deadlines to be met
- Positive attitude and a team player
- Understanding of endurance sport industry a plus
- Willing to work on weekends and outside normal work hours as required
- Willing to work from home
Apply now
Sound like you? Send your resume to recruit@metasport.com by April 8, 2022.
